Our work together is far-reaching. A fractional CMO, leader, and strategic partner bringing invaluable insights & innovative approaches to complex challenges. Your holistic marketing and omnichannel expert, your sounding board, and sometimes, your coach. From startup to scale, focusing on growing women’s health and wellness brands.

Services

  • FRACTIONAL CMO

    in-house marketing, brand management, and innovation leadership on a part-time basis.

  • EXECUTIVE CONSULTANT

    On demand strategic expertise focused where your business needs it the most.

  • BOARD ADVISOR

    Expert knowledge and guidance enabling the board to make informed decisions.

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Expertise

From teams of 2 to 40+ for businesses with $4M-$400M+ revenue, Elisa has held in-house executive leadership positions with expertise in:

  • Brand Management

  • P&L Ownership and Management

  • Global Marketing Strategy

  • Go-To-Market Planning and Deployment

  • Digital, Performance and Growth Marketing

  • Analysis and Analytics

  • eCommerce

  • Brand Strategy, Positioning and Messaging

  • Product Marketing

  • Product Innovation and Management

  • Licensing, Collaborations & Partnerships

  • Sales & Distribution Strategy

  • Retail Marketing

  • Customer Insights, Category trends and best practices

  • Organizational marketing structure, hiring, and onboarding

  • Budget, Forecasting, and Pricing Strategy

  • Due Diligence

  • Pitching & Presentations

A proven playbook

We use our own proprietary playbook proven through over 16 years of work with CPG companies. Don’t worry about the ramp up – ALLORA is equipped with marketing best practices from day one for immediate impact.